Mark

I am a technology writer with a strong passion for my profession, fortunate enough to picture good and bad of tech world with tips, tricks, challenges and their solutions.

Articles from this author

Top Benefits of GPS Fleet Tracking

It is not new that the modern business market is cutthroat and how. In such a market, businesses need efficiency and cost-effectiveness to succeed. No wonder more and more companies are looking for ways to optimize their operations

The Mechanics Behind Data Management Platforms

A Data Management Platform (DPM) can be defined as a smart assistant that collects data or information from various places, such as websites, apps, and customer databases. A detailed description of the customers is then generated, which contains information about their preferences and behavior

Python and AI for Ecommerce

Anyone even vaguely familiar with today's fast-paced digital world would know that e-commerce businesses face intense pressure. Pressure to deliver exceptional customer experiences while also maximizing their profits. To achieve this delicate balance, companies operating in this space must now put the power of technology to work

Integrating DevOps Culture Into Your Organization

It has been amply evident that there is a keen focus on delivering quality software products quickly. Here, DevOps emerges as an effective solution to meet such market demands. After all, it enables organizations to accelerate software delivery while improving business outcomes.

Impact of Digital Transformation on Investment Banking

Many factors have driven the transformation of the world around us. Yet, the credit primarily goes to digital technologies. This much has been for everyone to see. This transformation has been fueled by advances in AI and cloud computing, among other novel technologies.

The Future of Mobile App Development - AI’s Role

Artificial intelligence offers innovation and efficiency, and this is changing the way mobile app development works. Developers can now use advanced AI technologies to create apps that give users unique experiences, increased security, and intelligent automation.

Critical Steps for Modernizing Data with Azure

We all know that organizations now collect massive amounts of data from a variety of sources every single day. It is also widely accepted with proper management, this data can become an asset. Yet, some companies may struggle to keep pace with data's growing volume and complexity

Exploring AI and ML Applications in Various Industries

Intelligent technology-driven solutions are now guiding industries across all sectors. Innovative and disruptive technologies like Artificial Intelligence (AI) and Machine Learning (ML) are driving these changes, which play a crucial role in designing and developing intelligent solutions.

Benefits of Data Visualization in Enhancing Customer Experience

Graphical presentation of data and information in visual formats like charts, maps, and graphs is termed data visualization. This method makes complex data more accessible and easily understandable bringing out the trends and patterns from raw data, which can be used to significantly enhance customer experience

Java's Impact on Fintech: Key Benefits and Innovative Use Cases

The fintech sector has seen quick development lately, driven by innovative headways and changing customer expectations. In the face of this digitally heavy transformation, Java has arisen as the go-to programming language for the fintech sector. This is because Java offers a powerful and flexible platform for building innovative financial apps.

WordPress

The WordPress deployment workflow enables taking a website from the stage of development and going live. The workflow or process goes through many stages like planning, development, testing before the website goes live. Each step in the workflow works at addressing different issues to optimize the website performance and ensure security.

Revenue Optimization in Ad Exchanges - Best Practices and Insights

In today's competitive digital world, ad exchanges are critical for publishers and advertisers to optimize income. Ad exchanges provide a dynamic environment for efficiently trading ad inventory by combining real-time bidding and programmatic advertising

Strategic Enterprise App Development Practices for Maximizing ROI

Enterprise app development has emerged as a crucial driver for maximizing return on investment (ROI). By streamlining operations, enhancing customer engagement, and enabling data-driven decision-making, custom enterprise applications empower organizations to achieve their strategic goals efficiently.

Leading Industry Use Cases of Flutter Technology

The rise of cross-platform app development has been rapid and very, very noticeable. So, as businesses aim to reach wider audiences across multiple platforms, the choice of development tool becomes crucial

Key Factors to Consider When Choosing Between Public and Private Cloud

It is no secret that innovation and adaptability are must-haves for companies operating in the modern market. This has meant, among other things, that the once common, rigid, on-premises IT infrastructure cannot keep up with the ever-changing digital world

laptop

It is not news that the modern business market is quite powerful. So, as the market and the technologies in it continue to evolve and emerge rapidly, it has become vital for companies to keep up with the latest developments. Anyway, one trend has become increasingly apparent: the cloud is the future and is here to stay.

computer

It has been for everyone to see that our world is being transformed by the Internet of Things (IoT) at an incredible pace. In fact, IoT is also changing how we work and go about our lives.

Ad Servers 101 - Understanding How Ad Servers Work

An ad server is essentially a digital advertising system that enables advertisers and publishers to place, change, and even enhance the ads for their specific type of viewers. They help with the real-time calculation of the best ads that can be uploaded based on various combinations of advertising campaign details such as audience, budget, and timeline

Key Differences Between Azure Synapse and Databricks

It is no secret that data is immensely valuable, especially given the modern digital landscape. Every single interaction or transaction on the face of Earth generates data. Unsurprisingly, businesses today have collected and continue to collect an immense amount of data

Software Estimation - Challenges and Solutions

The purpose behind software estimation is to evaluate the amount of time and effort to develop or maintain any software. However, the estimation process can throw up many challenges. These challenges can be in the form of uncertainty in software development, about how complex the software will be

Software Product Life Cycle

The global market now firmly acknowledges that software has become integral to almost every facet of our lives, especially considering the technology-driven world in which we now live. No matter if they are the social media apps we use to stay connected to friends and family or the sophisticated systems that drive business operations -- we lean on different software every single day

angular for healthcare

The global healthcare sector has been embracing digital solutions for a while now. But to what end, one may wonder? Well, simply put, the sector has been quick to integrate digital solutions to help enhance the quality of patient care and operational efficiency.

5 Examples of Retail Digital Transformation

The retail sector has been subject to continuous advancement thanks to the changing needs and demands of consumers. And it is also a well-known fact that shopping experiences have and must mirror technological and societal advancements. Today, customer expectations are unequaled, demanding consistent and customized experiences across different platforms.

Role of Adtech in Transforming the Digital Advertising Landscape

AdTech is having a significant impact on the digital advertising industry by offering tools that upgrade marketing strategies and can change the way in which consumers view advertisements. The technology combines various tools that enable advertisers to launch, manage, and measure their advertising campaigns precisely.